Putting the adult in the driver’s seat of their learning with maximum stimulus, support and safety. - by Andrew Inglis

As the Managing Director of The CTT Group and someone who runs the acclaimed and well known seminar called Creative Training Techniques, I will clearly tend to have a somewhat specific and potentially fixed idea of the meaning of the words "creative training".

In this article, however, I will try to stand back from the specific structure of our particular CTT Seminar and explore the most fundamental and universally applicable meaning of "creative training".

The first distinction to make is between training designed to enhance the learner’s creativity, and training that is creatively processing other kinds of learning content such as selling skills, health and safety or the use of a software program. While there is a substantial degree of crossover between these two situations, the differences are crucial in practice and it would be difficult to deal with both simultaneously. Therefore, for the purposes of the discussion we will explore the second of these two options, that is, training all kinds of content in creative ways.

The second important distinction implied by the use of the term "creative training techniques" is that between learning Process and learning Content. That is, the fundamental concept that the process by which people acquire learning is distinct and separate in some way from what they are learning. This raises important questions around whether similar learning processes can effectively be used to enable the learning of almost any content.

Before we explore that issue further, however, it is important to focus more closely on the meaning of the individual words in context.

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